Build a team of specialists for e-commerce, ads, marketplaces, SEO, data, and copy. Each employee understands one part of the business and helps your operation decide, prioritize, and execute faster.
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WakeWakeWakeWakeYour AI team
Each employee has a specialty, a clear routine, and access to signals from your integrations to explain what is happening and suggest the next step.
Pedro
E-commerce
Runs the store like an operator watching catalog, shelves, and orders.
Vini
Ads
Operates paid media with a focus on budget, creatives, and efficiency.
Bruno
Marketplace
Monitors sales channels where pricing, listings, and stock change outcomes.
Rick
SEO
Turns organic search into concrete catalog and content opportunities.
Yuri
Data
Connects sources and finds signals hidden across separate dashboards.
Lari
Copywriter
Creates copy for campaigns, products, and CRM without losing context.
Meet Toca
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Instead of delivering another dashboard, Toca puts AI specialists to read operational signals and talk to you in practical language: what happened, why it matters, and which action should come next.
Each employee works on one front: store, ads, marketplace, SEO, data, or copy.
They connect paid media, analytics, sales, catalog, and inventory.
You receive a diagnosis, priority, and suggested task to approve.
Employees in action
Pedro, Vini, Bruno, Rick, Yuri, and Lari work with the same business context, while each one focuses on a specific responsibility in your routine.
Each employee understands one part of the operation and knows which data, integrations, and actions to use.
Toca turns store, media, marketplaces, SEO, and data into clear diagnoses for your daily work.
Receive prioritized recommendations, approve what makes sense, and clear critical tasks faster.
Routine example
"Pedro, show me which products had high traffic and low conversion in the last 7 days" becomes a prioritized list with hypothesis, impact, and next task.
1. Delegate
Choose an employee or describe the task.
2. Diagnose
The employee connects data and explains the likely cause.
3. Approve
You validate the recommendation before action.
Ready-to-use briefings
Start with natural-language briefings and let Toca choose the data, integrations, and next steps for each area of the operation.
Vini + Yuri
“Vini, compare Google Ads, Meta Ads, and GA4 with my VTEX orders. Which campaigns generated revenue with healthy margin, and which should I pause today?”
Briefing ready for the team
Bruno + Pedro
“Bruno, check Mercado Livre, Shopee, and my inventory with Pedro. Which listings are selling well but may break because of stockouts in the next few days?”
Briefing ready for the team
Rick + Pedro
“Rick, cross Search Console, GA4, and Shopify with Pedro’s catalog. Which products receive organic traffic but convert below average?”
Briefing ready for the team
Lari + Yuri
“Lari, build an RD Station flow to recover carts using the most viewed products and the segments Yuri finds.”
Briefing ready for the team
Lari + Vini
“Lari, cross Instagram, Meta Ads, and GA4 with Vini. Which organic posts are building audiences that should become campaigns?”
Briefing ready for the team
Vini + Lari
“Vini, compare TikTok Ads and Meta Ads with Nuvemshop sales. Lari, which creatives bring cheap traffic that actually becomes orders?”
Briefing ready for the team
Rick + Vini
“Rick, use Search Console with Google Ads and Pinterest Ads. Vini, which demand terms have not become campaigns yet?”
Briefing ready for the team
Yuri + Pedro
“Yuri, explain the Adobe Commerce conversion drop by looking at GA4, Google Ads, and the orders Pedro saw in the last 48 hours.”
Briefing ready for the team
Bruno + Yuri
“Bruno, compare Tray, Nuvemshop, and Mercado Livre with Yuri. Where is my pricing off strategy, and which SKUs should I adjust first?”
Briefing ready for the team
Yuri + Pedro
“Yuri, build a journey diagnosis across Wake, VTEX, and GA4. Pedro, where are we losing users before purchase?”
Briefing ready for the team
Bruno + Vini
“Bruno, analyze Shopee Ads, Shopee, and Mercado Livre with Vini. Which products deserve higher bids, and which consume budget without return?”
Briefing ready for the team
Lari + Yuri
“Yuri, create RD Station segments using GA4 behavior and Meta Ads conversions. Lari, turn that into a repurchase campaign.”
Briefing ready for the team
Full team
“Team, give me today’s plan across store, marketplaces, ads, analytics, and CRM: risks, opportunities, and next actions.”
Briefing ready for the team
Pedro + Bruno
“Pedro, compare Bling, Tiny, Shopify, and marketplaces with Bruno. Which orders, stocks, and SKUs need correction before becoming bottlenecks?”
Briefing ready for the team
Who it is for
If your revenue depends on media, marketplaces, catalog, inventory, SEO, copy, and timing, Toca reduces the noise between analysis and action.
For those who need an always-on team watching store, media, and marketplace performance.
For prioritizing what scales revenue with AI specialists watching every part of the funnel.
For connecting paid media with sales, margin, catalog, and behavior through Vini and Yuri.
For delegating recurring analyses and receiving next steps before the routine stalls.
Build your team with Pedro, Vini, Bruno, Rick, Yuri, and Lari to understand where your operation can sell better using your own data.